J/PR NYC

CLIENT: J/PR
DATE: 2023
DETAILS: INTERIOR DESIGN
PHOTOGRAPHY: Udom Surangsophon
STYLING: HUXHUX Design Inc.

HUXHUX Design Inc. was hired by J/PR to redesign their New York Headquarters. With offices in New York, California, Tennessee and London,  J/PR is a public relations firm devoted to luxury travel and hospitality.  Their office in the Garment District was last designed over ten years ago, so we wanted the new design to reflect a company that has grown and evolved since then.  We created a concept whereby their NYC hub reflected the high level of hospitality experiences that their clientele demand.  Post-pandemic offices need way more purpose and clarity of intent.  For in-person programming, we interrogated all assumptions to deliver our clients with an office that delights their team as well as their luxury hospitality visitors. 

Our concept evolved into an expression of many well-known elements of resort life:  hotel lobby, library, cafe/bar, spa, ballroom, destination.  Given that most of the guests hail directly from resorts across J/PR’s portfolio of clients, we designed a variety of spaces that pivot workplace design squarely into the realm of hospitality, down to the last details.  The result is a highly inviting office that feels formal yet cozy and one that allows employees and guests alike to slip in and out of public and private interactions with ease.  

“At J/PR, hospitality is at the core of what we do. Our clients are some of the best hotels, resorts, spas and destinations in the world. When designing our space it was important to us that our space reflect that; and to create a warm and inviting environment that felt as much like a hospitality space as it did an office.”  - Sarah Evans, Founder & Partner

Elegant modern office lounge with green chairs, beige sofa, colorful rug, large glass partitions, indoor plants, pendant lights, and shelving with books and decorations.
Modern office lounge with wooden flooring, featuring a sofa with cushions, two wire chairs, a rug, a coffee table with books, abstract wall art, a wall-mounted screen, and "J/PR" logo on the wall.
Office lobby with a bench, patterned print, and round black cushions, J/PR logo on the wall, with small wooden tables.
Modern living room with plush beige couch, fluffy pillows, large pendant lights, and indoor plants. There are wooden accents, a floral rug, and a window with a vase of white flowers on the sill.
Modern office lounge with beige sofa, green chairs, colorful floral rug, and glass walls separating a conference room. Large pendant lights and indoor plants are visible.
Modern office meeting room with glass walls, a long table, swivel chairs, decorative lighting, indoor plants, and art on the walls.
Modern conference room with a wooden table, stylish chairs, and decorative lighting. Glass walls separate the space from a lounge area. Large windows and artwork add brightness. Indoor plants provide a natural touch.
Modern conference room with a long table, surrounded by chairs, large decorative ceiling lights, and natural light from tall windows.
Modern office lounge with glass doors, cozy beige sofa, floral rug, indoor plants, pendant lights, and a round table with a cushioned chair.
Modern conference room with long wooden table, blue chairs, hanging globe lights, large artwork on the wall, potted plants, glass partition, and decorative items.
Modern office interior with glass-walled conference room, long table, rolling chairs, and pendant lights. Adjacent is a kitchenette with wooden cabinetry and minimalist decor.
Modern office interior with wall-mounted artwork, a mirror, desk with office chair, cabinets, and decorative items.
Modern office interior with shared desks, ergonomic chairs, glass partition walls, and natural lighting. The space features contemporary furniture, a decorative cabinet, and a large aerial cityscape photograph on the wall.
Office floor plan with individual offices, main work area, conference room, kitchen, and lounge.
Modern open-plan office with wooden desks, ergonomic chairs, and computers. Overhead lighting and decorative wall art present.
Office kitchen area with wooden cabinet, coffee machine, stacked cups, jars, lemons, glasses on shelf, and a hallway with doors on the right.
Modern office interior with open workspace, sleek desks, ergonomic chairs, glass-walled meeting rooms, artwork, and natural light.
Office corridor with glass doors, indoor plants, and framed artwork on walls.
Modern office interior with desks, office chairs, hanging lights, artwork on the wall, glass door meeting rooms, and a concrete floor.
Small, modern office with a wooden desk, books, and a vase of flowers. There's a black chair, a window with curtains, and framed pictures on shelves.
Modern open office space with desks, chairs, and computers, featuring warm lighting, white walls, and artwork on the wall.
Cozy living room with a beige couch, fluffy pillows, bookshelves with colorful books, and a large window with cityscape view. Decorative flowers in a vase on the windowsill enhance the homey atmosphere.